RankDude
Updated 10/15/2026 · next update 11/01/2026

AI Design Tools Industry Report, September 2026

Miles FosterOwner and tester, RankDude

The market▲ Growingbut visits are down 18% since April 2026

Visits, year on year, without Canva
+24%
Visits, last six months
-15%
Name searches vs October 2025
-0.7%

Every key number on the AI design tool market for September 2026, dated and sourced, so you can quote it. The 11 sites I measure got about 221 million visits from Google, 1% fewer than a year ago, and the five most-visited sites took 99.9% of them.

Below: every figure in one table, the most-visited sites, who grew and who shrank and what I expect for October 2026.

Published 15 October 2026. Data from DataForSEO, Tranco and Ahrefs · free to quote with a link · not a ranking

AI design tool industry report: the key numbers for September 2026

Four numbers for September 2026. Visits mean visits from Google search to the 11 tracked sites. Tap one for the detail below.

1Every figure in one table

Measure

  • Search visits a month, all tracked sites, worldwide
    Value
    220,778,423
    Period and basis
    September 2026; -1.0% year on year, -2.8% month on month
  • Search visits a month, United States
    Value
    15,238,000
    Period and basis
    September 2026; -1.2% year on year
  • US share of worldwide search visits
    Value
    6.9%
    Period and basis
    September 2026
  • Brand-name searches a month, US, all counted brands
    Value
    30,833,360
    Period and basis
    September 2026; -0.7% against October 2025
  • Brand-name searches a month, worldwide
    Value
    190,313,100
    Period and basis
    September 2026; -18.3% against October 2025
  • Searches a month for “ai design tools”, US
    Value
    1,900
    Period and basis
    Google Ads, 12-month average
  • Searches a month for “ai design tools”, worldwide
    Value
    6,600
    Period and basis
    Google Ads, 12-month average
  • Referring domains, all tracked sites
    Value
    667,103
    Period and basis
    September 2026; first reading, no year-on-year figure yet
  • Share of worldwide visits held by the five most-visited sites
    Value
    99.9%
    Period and basis
    September 2026
  • Share held by the ten most-visited sites
    Value
    100%
    Period and basis
    September 2026
  • Tracked sites on Google's first page for “ai design tools”, US
    Value
    1
    Period and basis
    September 2026; positions 1 to 10
  • Tracked sites ranking anywhere for “ai design tools”, US
    Value
    1
    Period and basis
    September 2026; any position checked

Brand-name searches leave out Sketch: the name is shared with an ordinary word or another product.

2How many people visited

In plain words: These sites got about as many visits from Google as a year ago (-1%), and September 2026 was about the same as August 2026 (-3%). Canva, which takes 94.4% of all the visits, lost more visits on its own than the whole market lost in a year. Without it, visits would be up 23.8% on a year ago instead of down 1.0%.

WorldVisits a month to AI design tool sites, worldwide

0125M250M375M500MOct 24Dec 24Feb 25Apr 25Jun 25Aug 25Oct 25Dec 25Feb 26Apr 26Jun 26Sep 26221M
Low 211MHigh 270MAverage 238M
Hover, tap, or use the arrow keys to inspect a month

Source: DataForSEO, Google search visits, all tracked sites.

Miles explains

Judge this line on the year, not the last dot: visits are about level with a year ago, and 18% below the April 2026 high. One site winning or losing a ranking can swing a single month a lot.

3How many people went looking

People typed a site’s name into Google about as often as in October 2025 (-1%). That is the loyalty number: nobody types a name by accident.

USSearches a month for the site names, United States

013M25M38M50MOct 25Dec 25Feb 26Apr 26Jun 26Sep 2631M
Low 12MHigh 31MAverage 26M
Hover, tap, or use the arrow keys to inspect a month

US searches a month for the counted brand names, summed. Google Ads data via DataForSEO, to September 2026.

Miles explains

Name searches are the number I trust most. They are about level, and nobody types a site’s name by accident, so this shows more people coming back on purpose.

4Where the visitors live

About 7 of every 100 visits come from the United States. Outside the US I measure 7 countries one by one; the largest is India.

USShare of visits that come from the US (%)

05101520Oct 24Dec 24Feb 25Apr 25Jun 25Aug 25Oct 25Dec 25Feb 26Apr 26Jun 26Sep 266.9
Low 6.5High 10.6Average 7
Hover, tap, or use the arrow keys to inspect a month

US share of worldwide search visits, month by month.

Country

  • India
    Search visits a month
    37,694,556
    Share of the measured countries
    56.5%
  • Brazil
    Search visits a month
    14,645,854
    Share of the measured countries
    21.9%
  • Canada
    Search visits a month
    4,804,174
    Share of the measured countries
    7.2%
  • France
    Search visits a month
    3,875,110
    Share of the measured countries
    5.8%
  • Germany
    Search visits a month
    2,142,716
    Share of the measured countries
    3.2%
  • United Kingdom
    Search visits a month
    1,998,652
    Share of the measured countries
    3%
  • Australia
    Search visits a month
    1,563,077
    Share of the measured countries
    2.3%

Source: DataForSEO, September 2026.

Miles explains

The US is the biggest single market, but only about 7 in every 100 visits. India alone is 56.5% of the countries measured outside it.

5The most-visited sites

Canva gets the most visits, Canva is the name people search for most, and Magic Patterns is the highest-placed tracked site on Google for “ai design tools”, at position 5. The five most-visited sites take 99.9% of all visits.

By worldwide search visits

  • Canva
    Visits a month
    208,363,099
  • Figma
    Visits a month
    11,508,367
  • Kittl
    Visits a month
    382,181
  • Sketch
    Visits a month
    146,980
  • Uizard
    Visits a month
    142,687
  • UX Pilot
    Visits a month
    123,939
  • Designs.ai
    Visits a month
    35,715
  • Visily
    Visits a month
    30,065
  • UXPin
    Visits a month
    28,788
  • Relume
    Visits a month
    10,201

By US brand-name searches

  • Canva
    Searches a month
    30,400,000
  • Figma
    Searches a month
    368,000
  • Kittl
    Searches a month
    49,500
  • Relume
    Searches a month
    6,600
  • Magic Patterns
    Searches a month
    2,900
  • Designs.ai
    Searches a month
    2,400
  • Uizard
    Searches a month
    1,600
  • UX Pilot
    Searches a month
    1,000
  • Visily
    Searches a month
    880
  • UXPin
    Searches a month
    480

Miles explains

The five most-visited sites take 99.9% of all visits. When one of them gains or loses a big ranking, the whole market total moves with it.

6Who grew and who shrank

The fastest grower in a year was UX Pilot (+457%); the steepest fall was at Designs.ai (-94%). Big swings are usually one site winning or losing one Google ranking.

Growing

  • UX Pilot
    A year ago
    22,239
    Now
    123,939
    Change
    +457%
  • Figma
    A year ago
    7,939,085
    Now
    11,508,367
    Change
    +45%
  • Magic Patterns
    A year ago
    6,258
    Now
    6,401
    Change
    +2%

Declining

  • Designs.ai
    A year ago
    546,827
    Now
    35,715
    Change
    -94%
  • Kittl
    A year ago
    889,777
    Now
    382,181
    Change
    -57%
  • Uizard
    A year ago
    302,217
    Now
    142,687
    Change
    -53%
  • UXPin
    A year ago
    56,344
    Now
    28,788
    Change
    -49%
  • Sketch
    A year ago
    225,769
    Now
    146,980
    Change
    -35%
  • Visily
    A year ago
    42,992
    Now
    30,065
    Change
    -30%
  • Canva
    A year ago
    213,084,230
    Now
    208,363,099
    Change
    -2%

Worldwide search visits, September 2026 against a year earlier; sites with at least 5,000 visits a year ago.

To cite this report: RankDude, “AI Design Tools Industry Report, September 2026”, published 15 October 2026, https://rankdude.ai/ai-design-tools/statistics/industry-report. Figures are estimates from the sources named beside them.