Is the AI tools for lawyers market growing or shrinking?
Miles FosterOwner and tester, RankDude
The answer▼ Shrinkingbut visits without CoCounsel are up 9.5% on a year ago
- Visits, year on year, without CoCounsel
- +9.5%
- Visits, last six months
- -11%
- Name searches vs October 2025
- -17%
Every month I add up the Google visits to the 63 AI tools for lawyers sites I track (DataForSEO estimates) and how often people in the US search for them by name (Google Ads). In October 2026 they got about 6 million visits. Much of the year’s change is one site, CoCounsel; without it, visits are up 10% on a year ago.
The total hides very different stories: one site grew 696% in a year while another lost 99.9% of its visits. See who grew and who shrank, the visits month by month and the name searches, plus what I expect for November 2026.
AI tools for lawyers market demand: key numbers, October 2026
Four numbers for October 2026. Visits mean visits from Google search to the 63 tracked sites. Tap one for the detail below.
- Visits from Google6.0Mvisits-6% vs a year ago
- Name searches, US1.2Msearches-17% vs October 2025
- Top five sites85.2%of visitsfastest grower: Sirion
- Expected in November6.0Mvisitslikely 5.5M to 6.4M
- The AI tools for lawyers market is shrinking as of October 2026, but visits without CoCounsel are up 9.5% on a year ago.
- The 63 AI tools for lawyers sites RankDude tracks got 5,965,605 visits from Google search in October 2026, 6% fewer visits than in October 2025, or 10% more without CoCounsel.
- People in the US searched Google for these sites by name 1,205,490 times in September 2026, 17% fewer searches than in October 2025.
- The five most-visited AI tools for lawyers sites get 85.2% of all visits.
- Fastest-growing AI tools for lawyers site over the year: Sirion, +696% (8.4K to 67.2K visits a month).
- Steepest fall over the year: StrongSuit, -99.9% (10.5K to 13 visits a month).
- Forecast for November 2026: about 6.0M visits, likely between 5.5M and 6.4M.
Source: DataForSEO visit estimates and Google Ads search data, published 2 November 2026 by RankDude.
1.Are more people visiting AI tools for lawyers sites than a year ago?
Down 6% on a year ago; about level with September 2026 (-2%)
Only because of CoCounsel. The 63 tracked AI tools for lawyers sites got 5,965,605 visits from Google search in October 2026. That is 6% fewer visits than in October 2025, or 10% more without CoCounsel, and about the same as in September 2026.
The highest month of the last two years was December 2024, with 9,359,839 visits; October 2026 is 36% below it. In the US, visits were 2,005,530, up 6% on a year ago.
WorldVisits a month to AI tools for lawyers sites, worldwide, two years
Source: DataForSEO, Google search visits, all tracked sites.
Worldwide, this month
6.0M
-6.0% on a year ago
United States, this month
2.0M
+5.7% on a year ago
Two-year high
9.4M
December 2024
US share of visits
33.6%
of worldwide visits
Miles explains
Visits are lower than a year ago, but the fall looks like it has stopped: October 2026 was level on September 2026. Name searches (-17%) and Google Trends interest in the term (-74%) fell too, so people are less interested, not just finding these sites less often.
2.Are people searching for AI tools for lawyers sites by name?
Down 17% on October 2025; 1.2M name searches a month in the US
Fewer than before. People in the US searched Google for the names of the counted AI tools for lawyers sites 1,205,490 times in September 2026, 17% fewer searches than in October 2025. Someone who searches a site’s name already knows it, so this is the clearest sign of people coming back on purpose. The term “ai tools for lawyers” itself gets about 260 US searches a month (Google Ads, 12-month average).
USName searches a month for AI tools for lawyers sites, US
Source: Google Ads via DataForSEO, to September 2026.
USMost searched AI tools for lawyers sites by name, searches a month
Miles explains
Name searches are down, so fewer people are coming back on purpose. Better Google rankings will not fix that.
3.Which AI tools for lawyers sites grew, and which shrank?
The five most-visited sites hold 85.2% of all visits; the ten most-visited hold 94.2%
The five most-visited AI tools for lawyers sites get 85.2% of all visits, so one of them winning or losing a big Google ranking moves the whole total. Fastest grower over the year: Sirion, from 8,440 to 67,188 visits (+696%). Steepest fall: StrongSuit, from 10,476 to 13 visits (-99.9%).
Growing fastest, year on year
Falling fastest, year on year
StrongSuit13 visits-99.9%
Gavel5.0K visits-86%
SpotDraft7.1K visits-69%
Ironclad39.7K visits-65%
EvenUp9.8K visits-60%
Source: DataForSEO. Sites with 5,000+ visits a year ago.