Updated 10/15/2026 · next update 11/01/2026

AI executive assistant market, September 2026

Miles FosterOwner and tester, RankDude

The market▼ Shrinkingbut visits without MailMaestro are up 15% on a year ago

Visits, year on year, without MailMaestro: +15%
Visits vs August 2026: +9.3%
Name searches vs October 2025: -9.1%

Every month I measure Google visits to the 12 AI executive assistant sites I track, and how often people search for them by name. In September 2026 they got about 196,215 visits, 14% fewer than a year ago but 9% more than in August 2026.

Below: who grew fastest (one site is up 1011% in a year), where the visitors live and what comes next.

Data from DataForSEO, Tranco, Chrome UX Report, Ahrefs and SerpApi · not a ranking

AI executive assistant market: the key numbers for September 2026

Four numbers for September 2026. Visits mean visits from Google search to the tracked sites. Tap one for the detail below.

Visits from Google196Kvisits-14% vs a year ago
Name searches, US15.8Ksearches-9% vs October 2025
Top five sites95.8%of visitsSuperhuman is the most visited
Expected in October194Kvisitslikely 154K to 235K

The tracked sites got 196,215 visits from Google in September 2026, 14% fewer than a year ago and 9% more than in August 2026. MailMaestro lost more visits on its own than the whole market lost in a year. Without it, visits would be up 15.0% on a year ago instead of down 14.3%.
“ai executive assistant” gets about 880 US searches a month. People searched the site names 15,790 times in the US in September 2026, 9% less often than in October 2025.
No tracked site ranks on Google for “ai executive assistant”. Superhuman is the most-visited site.
40.5% of visits came from the US (23.9% a year ago), then India, United Kingdom and Canada. The five most-visited sites took 95.8% of all visits.

1How many visits

In plain words: These sites got fewer visits from Google than a year ago (-14%), and September 2026 was a better month than August 2026 (+9%). MailMaestro lost more visits on its own than the whole market lost in a year. Without it, visits would be up 15.0% on a year ago instead of down 14.3%.

Visits, September 2026: 196,215 (-14.3% on a year ago, +9.3% on August 2026)
US visits: 79,554 (+45.4% on a year ago)
24-month peak: 393,355 in December 2024

WorldVisits a month to AI executive assistant sites, worldwide

Low 180KHigh 393KAverage 268K

Hover, tap, or use the arrow keys to inspect a month

Source: DataForSEO, Google search visits, all tracked sites.

Miles explains

Judge this line on the year, not the last dot: visits are 14% below a year ago, and 50% below the December 2024 high. One site winning or losing a ranking can swing a single month a lot.

2How many people went looking

People typed a site’s name into Google 9% less often than in October 2025 (-9%). That is the loyalty number, because nobody types a name by accident.

Searches for "ai executive assistant": 880 a month in the US, 1,300 worldwide (12-month average)
Name searches, September 2026: 15,790 in the US (-9.1% since October 2025), 36,720 worldwide

USSearches a month for "ai executive assistant", United States

Low 480High 1.6KAverage 874

Hover, tap, or use the arrow keys to inspect a month

Source: Google Ads via DataForSEO.

USSearches a month for the site names, United States

Low 14.7KHigh 28.9KAverage 19.6K

Hover, tap, or use the arrow keys to inspect a month

Source: Google Ads via DataForSEO, to September 2026.

Most searched brand names, US, ordered by searches a month
Most searched by name, US	Searches a month
Marblism (Eva)	8,100
Fyxer	6,600
Howie	320
Mailbutler	320
MailMaestro	210
Catch	110
alfred_	70
DeskFerry	50

Most searched by name, US

Marblism (Eva)
Searches a month
8,100
Fyxer
Searches a month
6,600
Howie
Searches a month
320
Mailbutler
Searches a month
320
MailMaestro
Searches a month
210
Catch
Searches a month
110
alfred_
Searches a month
70
DeskFerry
Searches a month
50

Ordered by US searches for the brand name in September 2026. A measured order, not a ranking.

Miles explains

Name searches are the number I trust most. They are down 9%, and nobody types a site’s name by accident, so this shows fewer people coming back on purpose.

3Who is on Google's first page

No tracked site is on Google’s first page for “ai executive assistant”. Being on that page is the biggest single thing that decides how many visits a site gets.

Ordered by US Google position for “ai executive assistant”, then Tranco rank. A measured order, not a ranking.

Google US positions for ai executive assistant, the first 12 of 12 tracked sites
Site	Google US	Tranco	Move in 37 days	Search visits
Granola	–	7,027	▲ 330	38,108
Superhuman	–	12,500	▲ 2,064	72,998
Mailbutler	–	152,416	▲ 2,726	3,889
Marblism (Eva)	–	193,444	▲ 15,307	3,567
MailMaestro	–	290,490	▲ 10,248	9,597
Fyxer	–	293,075	▲ 10,839	63,331
alfred_	–	2,058,900	▲ 200,985	3,373
Cora	–	–	–	590
Catch	–	–	–	556
Agently	–	–	–	108
Howie	–	–	–	59
DeskFerry	–	–	–	39

Site

Granola
Google US
–
Tranco
7,027
Move in 37 days
▲ 330
Search visits
38,108
Superhuman
Google US
–
Tranco
12,500
Move in 37 days
▲ 2,064
Search visits
72,998
Mailbutler
Google US
–
Tranco
152,416
Move in 37 days
▲ 2,726
Search visits
3,889
Marblism (Eva)
Google US
–
Tranco
193,444
Move in 37 days
▲ 15,307
Search visits
3,567
MailMaestro
Google US
–
Tranco
290,490
Move in 37 days
▲ 10,248
Search visits
9,597
Fyxer
Google US
–
Tranco
293,075
Move in 37 days
▲ 10,839
Search visits
63,331
alfred_
Google US
–
Tranco
2,058,900
Move in 37 days
▲ 200,985
Search visits
3,373
Cora
Google US
–
Tranco
–
Move in 37 days
–
Search visits
590
Catch
Google US
–
Tranco
–
Move in 37 days
–
Search visits
556
Agently
Google US
–
Tranco
–
Move in 37 days
–
Search visits
108
Howie
Google US
–
Tranco
–
Move in 37 days
–
Search visits
59
DeskFerry
Google US
–
Tranco
–
Move in 37 days
–
Search visits
39

Source: DataForSEO (US Google positions) and Tranco, September 2026. First 12 of 12 sites shown.

Miles explains

No tracked site sits high on Google for “ai executive assistant”, so most visits here come from people who already know the names.

4Who grew, who faded

Biggest gain in September 2026: Fyxer (+14%); biggest loss: MailMaestro (-1%). Year-on-year growers are on the demand page.

Biggest moves in September 2026

Biggest monthly gains
Up this month	Aug 26	Sep 26	Change
Fyxer	55,671	63,331	+13.8%
Superhuman	65,083	72,998	+12.2%
Granola	38,058	38,108	+0.1%

Up this month

Fyxer
Aug 26
55,671
Sep 26
63,331
Change
+13.8%
Superhuman
Aug 26
65,083
Sep 26
72,998
Change
+12.2%
Granola
Aug 26
38,058
Sep 26
38,108
Change
+0.1%

Biggest monthly losses
Down this month	Aug 26	Sep 26	Change
MailMaestro	9,737	9,597	-1.4%

Down this month

MailMaestro
Aug 26
9,737
Sep 26
9,597
Change
-1.4%

Brand demand, since October 2025

Brand names searched more
Searched more	Oct 25	Sep 26	Change
Marblism (Eva)	6,600	8,100	+22.7%

Searched more

Marblism (Eva)
Oct 25
6,600
Sep 26
8,100
Change
+22.7%

Brand names searched less
Searched less	Oct 25	Sep 26	Change
Howie	1,000	320	-68.0%
Fyxer	8,100	6,600	-18.5%

Searched less

Howie
Oct 25
1,000
Sep 26
320
Change
-68.0%
Fyxer
Oct 25
8,100
Sep 26
6,600
Change
-18.5%

Source: Google Ads via DataForSEO.

5Where the visitors live

About 41 of every 100 visits come from the United States.

US share of visits: 40.5% (23.9% a year ago)
Largest outside the US: India, United Kingdom and Canada
US share of "ai executive assistant" searches: 68%

USShare of visits that come from the US (%)

Low 20.9High 40.5Average 30

Hover, tap, or use the arrow keys to inspect a month

US share of worldwide search visits, month by month.

Visits by country, the ten largest outside the US
Country	Search visits a month	Share of the measured countries
India	23,678	47.4%
United Kingdom	13,212	26.5%
Canada	6,031	12.1%
Australia	2,713	5.4%
Germany	2,252	4.5%
France	1,039	2.1%
Brazil	1,007	2%

Country

India
Search visits a month
23,678
Share of the measured countries
47.4%
United Kingdom
Search visits a month
13,212
Share of the measured countries
26.5%
Canada
Search visits a month
6,031
Share of the measured countries
12.1%
Australia
Search visits a month
2,713
Share of the measured countries
5.4%
Germany
Search visits a month
2,252
Share of the measured countries
4.5%
France
Search visits a month
1,039
Share of the measured countries
2.1%
Brazil
Search visits a month
1,007
Share of the measured countries
2%

Source: DataForSEO, September 2026.

Miles explains

The US is the single biggest market, but only about 41 in every 100 visits. India alone is 47.4% of the countries I measure outside it.

6Links and ratings

The tracked sites had 36,451 referring domains between them in September 2026; this is the first reading, so there is no year-on-year figure yet. The average Domain Rating is 54. Superhuman has the strongest link profile at DR 81.

Strongest link profiles by Domain Rating
By Domain Rating (Ahrefs)	DR
Superhuman	81
Granola	78
Marblism (Eva)	78
Mailbutler	73
Fyxer	71
MailMaestro	67
alfred_	45
Cora	44

By Domain Rating (Ahrefs)

Superhuman
DR
81
Granola
DR
78
Marblism (Eva)
DR
78
Mailbutler
DR
73
Fyxer
DR
71
MailMaestro
DR
67
alfred_
DR
45
Cora
DR
44

Most referring domains
By referring domains	Domains
Superhuman	15,518
MailMaestro	4,702
Granola	4,610
Fyxer	3,518
Marblism (Eva)	3,403
Mailbutler	2,933
alfred_	634
Catch	431

By referring domains

Superhuman
Domains
15,518
MailMaestro
Domains
4,702
Granola
Domains
4,610
Fyxer
Domains
3,518
Marblism (Eva)
Domains
3,403
Mailbutler
Domains
2,933
alfred_
Domains
634
Catch
Domains
431

Source: DataForSEO and Ahrefs, September 2026.