White label AI receptionist industry report: the key numbers for September 2026
Four numbers for September 2026. Visits mean visits from Google search to the 16 tracked sites. Tap one for the detail below.
1Every figure in one table
| Measure | Value | Period and basis |
|---|---|---|
| Search visits a month, all tracked sites, worldwide | 69,598 | September 2026; -9.8% year on year, +25.2% month on month |
| Search visits a month, United States | 14,762 | September 2026; +14.0% year on year |
| US share of worldwide search visits | 21.2% | September 2026 |
| Brand-name searches a month, US, all counted brands | 1,790 | September 2026; -11.4% against October 2025 |
| Brand-name searches a month, worldwide | 9,270 | September 2026; -14.5% against October 2025 |
| Searches a month for “white label ai receptionist”, US | 110 | Google Ads, 12-month average |
| Searches a month for “white label ai receptionist”, worldwide | – | not published this month; see the note under the table |
| Referring domains, all tracked sites | 12,984 | September 2026; first reading, no year-on-year figure yet |
| Share of worldwide visits held by the five most-visited sites | 98.9% | September 2026 |
| Share held by the ten most-visited sites | 99.9% | September 2026 |
| Tracked sites on Google's first page for “white label ai receptionist”, US | 2 | September 2026; positions 1 to 10 |
| Tracked sites ranking anywhere for “white label ai receptionist”, US | 3 | September 2026; any position checked |
Measure
- Search visits a month, all tracked sites, worldwide
- Value
- 69,598
- Period and basis
- September 2026; -9.8% year on year, +25.2% month on month
- Search visits a month, United States
- Value
- 14,762
- Period and basis
- September 2026; +14.0% year on year
- US share of worldwide search visits
- Value
- 21.2%
- Period and basis
- September 2026
- Brand-name searches a month, US, all counted brands
- Value
- 1,790
- Period and basis
- September 2026; -11.4% against October 2025
- Brand-name searches a month, worldwide
- Value
- 9,270
- Period and basis
- September 2026; -14.5% against October 2025
- Searches a month for “white label ai receptionist”, US
- Value
- 110
- Period and basis
- Google Ads, 12-month average
- Searches a month for “white label ai receptionist”, worldwide
- Value
- –
- Period and basis
- not published this month; see the note under the table
- Referring domains, all tracked sites
- Value
- 12,984
- Period and basis
- September 2026; first reading, no year-on-year figure yet
- Share of worldwide visits held by the five most-visited sites
- Value
- 98.9%
- Period and basis
- September 2026
- Share held by the ten most-visited sites
- Value
- 99.9%
- Period and basis
- September 2026
- Tracked sites on Google's first page for “white label ai receptionist”, US
- Value
- 2
- Period and basis
- September 2026; positions 1 to 10
- Tracked sites ranking anywhere for “white label ai receptionist”, US
- Value
- 3
- Period and basis
- September 2026; any position checked
Google Ads put worldwide searches for "white label ai receptionist" at or below the US and the other countries added up, so the worldwide figure is not used.
2How many people visited
In plain words: These sites got fewer visits from Google than a year ago (-10%), and September 2026 was a better month than August 2026 (+25%). Insighto AI, which takes 94.3% of all the visits, lost more visits on its own than the whole market lost in a year. Without it, visits would be up 133.0% on a year ago instead of down 9.8%. Insighto AI gained more visits in September 2026 (14,041) than the whole market did (14,023); without it, visits to the other sites held about level on August 2026.
WorldVisits a month to white label AI receptionist sites, worldwide
Source: DataForSEO, Google search visits, all tracked sites.
Miles explains
Judge this line on the year, not the last dot: visits are 10% below a year ago, and 74% below the December 2025 high. One site winning or losing a ranking can swing a single month a lot.
3How many people went looking
People typed a site’s name into Google 11% less often than in October 2025 (-11%). That is the loyalty number: nobody types a name by accident.
USSearches a month for the site names, United States
US searches a month for the counted brand names, summed. Google Ads data via DataForSEO, to September 2026.
Miles explains
Name searches are the number I trust most. They are down 11%, and nobody types a site’s name by accident, so this shows fewer people coming back on purpose.
4Where the visitors live
About 21 of every 100 visits come from the United States. Outside the US I measure 7 countries one by one; the largest is India.
USShare of visits that come from the US (%)
US share of worldwide search visits, month by month.
| Country | Search visits a month | Share of the measured countries |
|---|---|---|
| India | 10,399 | 64.6% |
| Canada | 2,824 | 17.6% |
| United Kingdom | 2,544 | 15.8% |
| Australia | 144 | 0.9% |
| Brazil | 106 | 0.7% |
| France | 41 | 0.3% |
| Germany | 29 | 0.2% |
Country
- India
- Search visits a month
- 10,399
- Share of the measured countries
- 64.6%
- Canada
- Search visits a month
- 2,824
- Share of the measured countries
- 17.6%
- United Kingdom
- Search visits a month
- 2,544
- Share of the measured countries
- 15.8%
- Australia
- Search visits a month
- 144
- Share of the measured countries
- 0.9%
- Brazil
- Search visits a month
- 106
- Share of the measured countries
- 0.7%
- France
- Search visits a month
- 41
- Share of the measured countries
- 0.3%
- Germany
- Search visits a month
- 29
- Share of the measured countries
- 0.2%
Source: DataForSEO, September 2026.
Miles explains
The US is the biggest single market, but only about 21 in every 100 visits. India alone is 64.6% of the countries measured outside it.
5The most-visited sites
Insighto AI gets the most visits, Viirtue is the name people search for most, and Kickcall is the highest-placed tracked site on Google for “white label ai receptionist”, at position 3. The five most-visited sites take 98.9% of all visits.
| By worldwide search visits | Visits a month |
|---|---|
| 65,619 | |
| 1,068 | |
| 1,027 | |
| 713 | |
| 389 | |
| 272 | |
| 131 | |
| 120 | |
| 91 | |
| 79 |
By worldwide search visits
Insighto AI- Visits a month
- 65,619
Autocalls.ai- Visits a month
- 1,068
Viirtue- Visits a month
- 1,027
Stammer AI- Visits a month
- 713
VoiceAIWrapper- Visits a month
- 389
Trillet- Visits a month
- 272
Thinkrr- Visits a month
- 131
Convocore- Visits a month
- 120
Vapify- Visits a month
- 91
Botphonic- Visits a month
- 79
| By US brand-name searches | Searches a month |
|---|---|
| 590 | |
| 320 | |
| 260 | |
| 110 | |
| 90 | |
| 90 | |
| 90 | |
| 70 | |
| 50 | |
| 40 |
By US brand-name searches
Viirtue- Searches a month
- 590
Trillet- Searches a month
- 320
Voxtell AI- Searches a month
- 260
Thinkrr- Searches a month
- 110
Autocalls.ai- Searches a month
- 90
Kickcall- Searches a month
- 90
Stammer AI- Searches a month
- 90
VoiceAIWrapper- Searches a month
- 70
Vapify- Searches a month
- 50
Botphonic- Searches a month
- 40
Miles explains
The five most-visited sites take 98.9% of all visits. When one of them gains or loses a big ranking, the whole market total moves with it.
6Who grew and who shrank
No tracked site with at least 5,000 visits a year ago grew; the steepest fall was at Insighto AI (-13%). Big swings are usually one site winning or losing one Google ranking.
| Declining | A year ago | Now | Change |
|---|---|---|---|
| 75,477 | 65,619 | -13% |
Declining
Insighto AI- A year ago
- 75,477
- Now
- 65,619
- Change
- -13%
Worldwide search visits, September 2026 against a year earlier; sites with at least 5,000 visits a year ago.
