Is the AI writing tools market growing or shrinking?
Miles FosterOwner and tester, RankDude
The answer▲ Growingbut visits without ChatGPT are down 7.9% on a year ago
- Visits, year on year, without ChatGPT
- -7.9%
- Visits, last six months
- +26%
- Name searches vs October 2025
- +4.5%
Every month I add up the Google visits to the 350 AI writing tools sites I track (DataForSEO estimates) and how often people in the US search for them by name (Google Ads). In October 2026 they got about 1.6 billion visits. Much of the year’s change is one site, ChatGPT; without it, visits are down 8% on a year ago.
The total hides very different stories: one site grew 3774% in a year while another lost 100% of its visits. See who grew and who shrank, the visits month by month and the name searches, plus what I expect for November 2026.
AI writing tools market demand: key numbers, October 2026
Four numbers for October 2026. Visits mean visits from Google search to the 350 tracked sites. Tap one for the detail below.
- Visits from Google1558Mvisits+71% vs a year ago
- Name searches, US144Msearches+5% vs October 2025
- Top five sites90.2%of visitsfastest grower: JotMe
- Expected in November1588Mvisitslikely 1461M to 1715M
- The AI writing tools market is growing as of October 2026, but visits without ChatGPT are down 7.9% on a year ago.
- The 350 AI writing tools sites RankDude tracks got 1,557,920,122 visits from Google search in October 2026, 71% more visits than in October 2025, or 8% fewer without ChatGPT.
- People in the US searched Google for these sites by name 143,804,090 times in September 2026, 5% more searches than in October 2025.
- The five most-visited AI writing tools sites get 90.2% of all visits.
- Fastest-growing AI writing tools site over the year: JotMe, +3774% (32.4K to 1.3M visits a month).
- Steepest fall over the year: Jetwriter AI, -100% (7.3K to 0 visits a month).
- Forecast for November 2026: about 1588M visits, likely between 1461M and 1715M.
Source: DataForSEO visit estimates and Google Ads search data, published 2 November 2026 by RankDude.
1.Are more people visiting AI writing tools sites than a year ago?
Up 71% on a year ago; about level with September 2026 (-3%)
Only because of ChatGPT. The 350 tracked AI writing tools sites got 1,557,920,122 visits from Google search in October 2026. That is 71% more visits than in October 2025, or 8% fewer without ChatGPT, and about the same as in September 2026.
The highest month of the last two years was September 2026, with 1,605,296,363 visits; October 2026 is 3% below it. In the US, visits were 120,693,844, up 162% on a year ago.
WorldVisits a month to AI writing tools sites, worldwide, two years
Source: DataForSEO, Google search visits, all tracked sites.
Worldwide, this month
1558M
+70.7% on a year ago
United States, this month
121M
+162.0% on a year ago
Two-year high
1605M
September 2026
US share of visits
7.7%
of worldwide visits
Miles explains
More visits than a year ago means new people are still finding AI writing tools sites through Google. Most of that growth is one site, ChatGPT; without it, visits are down 8% on a year ago.
2.Are people searching for AI writing tools sites by name?
Up 5% on October 2025; 144M name searches a month in the US
Yes, more than before. People in the US searched Google for the names of the counted AI writing tools sites 143,804,090 times in September 2026, 5% more searches than in October 2025. Someone who searches a site’s name already knows it, so this is the clearest sign of people coming back on purpose. The term “ai writing tools” itself gets about 60,500 US searches a month (Google Ads, 12-month average).
USName searches a month for AI writing tools sites, US
Source: Google Ads via DataForSEO, to September 2026.
USMost searched AI writing tools sites by name, searches a month
Miles explains
Name searches are up 5%. This number does not change when Google reshuffles its results, so it is the most reliable sign of growth on this page.
3.Which AI writing tools sites grew, and which shrank?
The five most-visited sites hold 90.2% of all visits; the ten most-visited hold 94.9%
The five most-visited AI writing tools sites get 90.2% of all visits, so one of them winning or losing a big Google ranking moves the whole total. Fastest grower over the year: JotMe, from 32,362 to 1,253,789 visits (+3774%). Steepest fall: Jetwriter AI, from 7,341 to 0 visits (-100%).
Growing fastest, year on year
JotMe1.3M visits+3774%
MyDetector231K visits+2029%
AI Translator182K visits+1769%
Pangram387K visits+1209%
Paperguide205K visits+1200%
Falling fastest, year on year
Jetwriter AI0 visits-100%
Pepper205 visits-100%
Bureau Works5 visits-100%
Mate Translate52 visits-100%
Fellow2 visits-100%
Source: DataForSEO. Sites with 5,000+ visits a year ago.
