RankDude
Updated 11/02/2026 · next update 12/01/2026

Is the AI video tools market growing or shrinking?

Miles FosterOwner and tester, RankDude

The answer▼ Shrinking

Visits, year on year
-26%
Visits, last six months
-40%
Name searches vs October 2025
-0.7%

Every month I add up the Google visits to the 219 AI video tools sites I track (DataForSEO estimates) and how often people in the US search for them by name (Google Ads). In October 2026 they got about 578 million visits. Adobe alone takes 43.4% of the visits, so the totals mostly follow it. Without it, visits would be down 32.3% on a year ago instead of down 26.1%. Adobe lost more visits in October 2026 (27,940,972) than the whole market did (23,932,114); without it, visits to the other sites rose 1.2% on September 2026.

The total hides very different stories: one site grew 33102% in a year while another lost 100% of its visits. See who grew and who shrank, the visits month by month and the name searches, plus what I expect for November 2026.

AI video tools market demand: key numbers, October 2026

Four numbers for October 2026. Visits mean visits from Google search to the 219 tracked sites. Tap one for the detail below.

  • The AI video tools market is shrinking as of October 2026.
  • The 219 AI video tools sites RankDude tracks got 577,693,422 visits from Google search in October 2026, 26% fewer visits than in October 2025.
  • People in the US searched Google for these sites by name 37,402,940 times in September 2026, about the same as in October 2025.
  • The five most-visited AI video tools sites get 89.3% of all visits.
  • Fastest-growing AI video tools site over the year: Camb.ai, +33102% (16.7K to 5.5M visits a month).
  • Steepest fall over the year: Async, -100% (536K to 86 visits a month).
  • Forecast for November 2026: about 559M visits, likely between 477M and 641M.

Source: DataForSEO visit estimates and Google Ads search data, published 2 November 2026 by RankDude.

1.Are more people visiting AI video tools sites than a year ago?

Down 26% on a year ago; down 4% on September 2026

No. The 219 tracked AI video tools sites got 577,693,422 visits from Google search in October 2026. That is 26% fewer visits than in October 2025, and 4% fewer visits than in September 2026.

The highest month of the last two years was April 2026, with 956,270,754 visits; October 2026 is 40% below it. In the US, visits were 65,015,094, down 25% on a year ago.

WorldVisits a month to AI video tools sites, worldwide, two years

0250M500M750M1000MNov 24Jan 25Mar 25May 25Jul 25Sep 25Nov 25Jan 26Mar 26May 26Jul 26Oct 26578M
Low 506MHigh 956MAverage 760M
Hover, tap, or use the arrow keys to inspect a month

Source: DataForSEO, Google search visits, all tracked sites.

Worldwide, this month

578M

-26.1% on a year ago

United States, this month

65M

-24.9% on a year ago

Two-year high

956M

April 2026

US share of visits

11.3%

of worldwide visits

Miles explains

Visits are lower than a year ago. Most of the drop since September 2026 is one site: Adobe went from 278,901,759 to 250,960,787 visits. Without it, the other sites held about level on the month. Google Trends interest in the term fell (-68%), but name searches did not, so some interest has cooled.

2.Are people searching for AI video tools sites by name?

About level with October 2025 (-1%); 37M name searches a month in the US

About as many as before. People in the US searched Google for the names of the counted AI video tools sites 37,402,940 times in September 2026, about the same as in October 2025. Someone who searches a site’s name already knows it, so this is the clearest sign of people coming back on purpose. The term “ai video tools” itself gets about 1,900 US searches a month (Google Ads, 12-month average).

USName searches a month for AI video tools sites, US

013M25M38M50MOct 25Dec 25Feb 26Apr 26Jun 26Sep 2637M
Low 17MHigh 39MAverage 33M
Hover, tap, or use the arrow keys to inspect a month

Source: Google Ads via DataForSEO, to September 2026.

USMost searched AI video tools sites by name, searches a month

  1. Canva30M a month
  2. Grok2.2M a month
  3. Adobe1.2M a month
  4. Higgsfield368K a month
  5. Riverside368K a month
  6. DaVinci Resolve246K a month

Miles explains

Name searches are level, so the regular users are still there.

3.Which AI video tools sites grew, and which shrank?

The five most-visited sites hold 89.3% of all visits; the ten most-visited hold 92.1%

The five most-visited AI video tools sites get 89.3% of all visits, so one of them winning or losing a big Google ranking moves the whole total. Fastest grower over the year: Camb.ai, from 16,689 to 5,541,056 visits (+33102%). Steepest fall: Async, from 536,407 to 86 visits (-100%).

Growing fastest, year on year

  1. Camb.ai5.5M visits+33102%
  2. WayinVideo644K visits+6195%
  3. MindVideo AI158K visits+1922%
  4. Wan451K visits+387%
  5. JoggAI117K visits+302%

Falling fastest, year on year

  1. Async86 visits-100%
  2. Munch13 visits-99.9%
  3. Riverside352 visits-99.8%
  4. Freepik AI684K visits-99.5%
  5. Spikes Studio4.4K visits-96%

Source: DataForSEO. Sites with 5,000+ visits a year ago.