Self-hosted AI agent market, October 2026
Miles FosterOwner and tester, RankDude
The marketā² Growing
- Visits, year on year, without OpenClaw
- +1.7%
- Visits vs September 2026
- +2.9%
- Name searches vs October 2025
- +195%
Every month I measure Google visits to the 16 self-hosted AI agent sites I track, and how often people search for them by name. In October 2026 they got about 1.1 million visits, 214% more than a year ago and 3% more than in September 2026.
Below: who grew fastest (one site is up 91% in a year), where the visitors live and what comes next.
Data from DataForSEO, Tranco, Chrome UX Report, Ahrefs and SerpApi Ā· not a ranking
Self-hosted AI agent market: the key numbers for October 2026
Four numbers for October 2026. Visits mean visits from Google search to the tracked sites. Tap one for the detail below.
- The tracked sites got 1,090,992 visits from Google in October 2026, 214% more than a year ago and 3% more than in September 2026. OpenClaw, which first drew search visits in February 2026, accounts for most of the rise (99% of it) and takes 67.6% of the visits. Without it, visits would be up 1.7% on a year ago instead of up 214.2%.
- Google Ads gives no search figure I can publish for āself hosted ai agentsā this month. People searched the site names 114,650 times in the US in September 2026, 195% more often than in October 2025.
- No tracked site ranks on Google for āself hosted ai agentsā. OpenClaw is the most-visited site.
- 18.4% of visits came from the US (16% a year ago), then India, Canada and Germany. The five most-visited sites took 91.7% of all visits.
1How many visits
In plain words: These sites got more visits from Google than a year ago (+214%), and October 2026 was about the same as September 2026 (+3%). OpenClaw, which first drew search visits in February 2026, accounts for most of the rise (99% of it) and takes 67.6% of the visits. Without it, visits would be up 1.7% on a year ago instead of up 214.2%.
- Visits, October 2026
- 1,090,992 (+214.2% on a year ago, +2.9% on September 2026)
- US visits
- 200,679 (+261.3% on a year ago)
- 24-month peak
- this month, 1,090,992
WorldVisits a month to self-hosted AI agent sites, worldwide
Source: DataForSEO, Google search visits, all tracked sites.
Miles explains
Judge this line on the year, not the last dot: visits are 214% above a year ago, and this is the highest month in two years. One site winning or losing a ranking can swing a single month a lot.
2How many people went looking
People typed a siteās name into Google 195% more often than in October 2025 (+195%). That is the loyalty number, because nobody types a name by accident.
- Searches for "self hosted ai agents"
- no figure this month
- Name searches, September 2026
- 114,650 in the US (+195.2% since October 2025), 794,500 worldwide
USSearches a month for the site names, United States
Source: Google Ads via DataForSEO, to September 2026.
| Most searched by name, US | Searches a month |
|---|---|
| 74,000 | |
| 14,800 | |
| 8,100 | |
| 8,100 | |
| 3,600 | |
| 1,900 | |
| 1,300 | |
| 1,000 |
Most searched by name, US
OpenClaw- Searches a month
- 74,000
Open WebUI- Searches a month
- 14,800
AnythingLLM- Searches a month
- 8,100
LibreChat- Searches a month
- 8,100
Langflow- Searches a month
- 3,600
Activepieces- Searches a month
- 1,900
Dify- Searches a month
- 1,300
ZeroClaw- Searches a month
- 1,000
Ordered by US searches for the brand name in September 2026. A measured order, not a ranking.
Miles explains
Name searches are the number I trust most. They are up 195%, and nobody types a siteās name by accident, so this shows more people coming back on purpose.
3Who is on Google's first page
No tracked site is on Googleās first page for āself hosted ai agentsā. Being on that page is the biggest single thing that decides how many visits a site gets.
Ordered by US Google position for āself hosted ai agentsā, then Tranco rank. A measured order, not a ranking.
| Site | Google US | Tranco | Move in 40 days | Search visits |
|---|---|---|---|---|
| ā | 12,153 | ā² 1,869 | 737,966 | |
| ā | 47,492 | ā² 4,663 | 48,271 | |
| ā | 57,862 | ā² 2,769 | 46,814 | |
| ā | 121,411 | ā² 9,418 | 22,671 | |
| ā | 137,158 | ā² 15,494 | 25,056 | |
| ā | 151,046 | ā² 18,056 | 17,456 | |
| ā | 160,046 | ā¼ 48,058 | 858 | |
| ā | 185,645 | ā² 17,886 | 22,017 | |
| ā | 262,151 | ā² 39,107 | 17,137 | |
| ā | 996,197 | ā² 52,156 | 2,217 | |
| ā | 1,157,148 | ā² 641,034 | 3,928 | |
| ā | 1,202,324 | ā² 115,565 | 922 | |
| ā | 1,581,525 | ā¼ 46,395 | 1,968 | |
| ā | 4,023,902 | ā² 578,230 | 1,024 | |
| ā | ā | ā | 142,640 |
Site
OpenClaw- Google US
- ā
- Tranco
- 12,153
- Move in 40 days
- ā² 1,869
- Search visits
- 737,966
Dify- Google US
- ā
- Tranco
- 47,492
- Move in 40 days
- ā² 4,663
- Search visits
- 48,271
Open WebUI- Google US
- ā
- Tranco
- 57,862
- Move in 40 days
- ā² 2,769
- Search visits
- 46,814
Jan- Google US
- ā
- Tranco
- 121,411
- Move in 40 days
- ā² 9,418
- Search visits
- 22,671
AnythingLLM- Google US
- ā
- Tranco
- 137,158
- Move in 40 days
- ā² 15,494
- Search visits
- 25,056
Activepieces- Google US
- ā
- Tranco
- 151,046
- Move in 40 days
- ā² 18,056
- Search visits
- 17,456
Letta- Google US
- ā
- Tranco
- 160,046
- Move in 40 days
- ā¼ 48,058
- Search visits
- 858
LibreChat- Google US
- ā
- Tranco
- 185,645
- Move in 40 days
- ā² 17,886
- Search visits
- 22,017
Langflow- Google US
- ā
- Tranco
- 262,151
- Move in 40 days
- ā² 39,107
- Search visits
- 17,137
Kortix- Google US
- ā
- Tranco
- 996,197
- Move in 40 days
- ā² 52,156
- Search visits
- 2,217
Agent Zero- Google US
- ā
- Tranco
- 1,157,148
- Move in 40 days
- ā² 641,034
- Search visits
- 3,928
Khoj- Google US
- ā
- Tranco
- 1,202,324
- Move in 40 days
- ā² 115,565
- Search visits
- 922
Leon- Google US
- ā
- Tranco
- 1,581,525
- Move in 40 days
- ā¼ 46,395
- Search visits
- 1,968
PyGPT- Google US
- ā
- Tranco
- 4,023,902
- Move in 40 days
- ā² 578,230
- Search visits
- 1,024
Hermes Agent- Google US
- ā
- Tranco
- ā
- Move in 40 days
- ā
- Search visits
- 142,640
Source: DataForSEO (US Google positions) and Tranco, October 2026. First 15 of 16 sites shown.
Miles explains
No tracked site sits high on Google for āself hosted ai agentsā, so most visits here come from people who already know the names.
4Who grew, who faded
Biggest gain in October 2026: Hermes Agent (+56%); biggest loss: Jan (-24%). Year-on-year growers are on the demand page.
Biggest moves in October 2026
| Up this month | Sep 26 | Oct 26 | Change |
|---|---|---|---|
| 91,272 | 142,640 | +56.3% | |
| 37,836 | 48,271 | +27.6% | |
| 14,357 | 17,456 | +21.6% | |
| 23,519 | 25,056 | +6.5% | |
| 21,887 | 22,017 | +0.6% |
Up this month
Hermes Agent- Sep 26
- 91,272
- Oct 26
- 142,640
- Change
- +56.3%
Dify- Sep 26
- 37,836
- Oct 26
- 48,271
- Change
- +27.6%
Activepieces- Sep 26
- 14,357
- Oct 26
- 17,456
- Change
- +21.6%
AnythingLLM- Sep 26
- 23,519
- Oct 26
- 25,056
- Change
- +6.5%
LibreChat- Sep 26
- 21,887
- Oct 26
- 22,017
- Change
- +0.6%
| Down this month | Sep 26 | Oct 26 | Change |
|---|---|---|---|
| 29,788 | 22,671 | -23.9% | |
| 20,680 | 17,137 | -17.1% | |
| 52,885 | 46,814 | -11.5% | |
| 757,750 | 737,966 | -2.6% |
Down this month
Jan- Sep 26
- 29,788
- Oct 26
- 22,671
- Change
- -23.9%
Langflow- Sep 26
- 20,680
- Oct 26
- 17,137
- Change
- -17.1%
Open WebUI- Sep 26
- 52,885
- Oct 26
- 46,814
- Change
- -11.5%
OpenClaw- Sep 26
- 757,750
- Oct 26
- 737,966
- Change
- -2.6%
Brand demand, since October 2025
| Searched more | Oct 25 | Sep 26 | Change |
|---|---|---|---|
| 5,400 | 8,100 | +50.0% | |
| 9,900 | 14,800 | +49.5% | |
| 1,000 | 1,300 | +30.0% |
Searched more
AnythingLLM- Oct 25
- 5,400
- Sep 26
- 8,100
- Change
- +50.0%
Open WebUI- Oct 25
- 9,900
- Sep 26
- 14,800
- Change
- +49.5%
Dify- Oct 25
- 1,000
- Sep 26
- 1,300
- Change
- +30.0%
| Searched less | Oct 25 | Sep 26 | Change |
|---|---|---|---|
| 8,100 | 3,600 | -55.6% | |
| 3,600 | 1,900 | -47.2% | |
| 1,300 | 720 | -44.6% |
Searched less
Langflow- Oct 25
- 8,100
- Sep 26
- 3,600
- Change
- -55.6%
Activepieces- Oct 25
- 3,600
- Sep 26
- 1,900
- Change
- -47.2%
Khoj- Oct 25
- 1,300
- Sep 26
- 720
- Change
- -44.6%
Source: Google Ads via DataForSEO.
5Where the visitors live
About 18 of every 100 visits come from the United States.
- US share of visits
- 18.4% (16% a year ago)
- Largest outside the US
- India, Canada and Germany
USShare of visits that come from the US (%)
US share of worldwide search visits, month by month.
| Country | Search visits a month | Share of the measured countries |
|---|---|---|
| India | 129,041 | 41.8% |
| Canada | 49,812 | 16.1% |
| Germany | 37,559 | 12.2% |
| France | 34,143 | 11.1% |
| Brazil | 29,798 | 9.7% |
| United Kingdom | 18,492 | 6% |
| Australia | 9,619 | 3.1% |
Country
- India
- Search visits a month
- 129,041
- Share of the measured countries
- 41.8%
- Canada
- Search visits a month
- 49,812
- Share of the measured countries
- 16.1%
- Germany
- Search visits a month
- 37,559
- Share of the measured countries
- 12.2%
- France
- Search visits a month
- 34,143
- Share of the measured countries
- 11.1%
- Brazil
- Search visits a month
- 29,798
- Share of the measured countries
- 9.7%
- United Kingdom
- Search visits a month
- 18,492
- Share of the measured countries
- 6%
- Australia
- Search visits a month
- 9,619
- Share of the measured countries
- 3.1%
Source: DataForSEO, October 2026.
Miles explains
The US is the single biggest market, but only about 18 in every 100 visits. India alone is 41.8% of the countries I measure outside it.
