Qualtrics statistics, October 2026
Miles FosterOwner and tester, RankDude
Every month I measure Qualtrics with data from DataForSEO, Tranco and Ahrefs, in the AI market research tool category. In October 2026 it got about 476,542 visits from Google, 56% fewer than a year ago.
Below: visits over two years, where the visitors live, how often people search its name, its Google position for each category search and its links and rating.
Data from DataForSEO, Tranco, Chrome UX Report and Ahrefs · not a ranking
Qualtrics
qualtrics.comExperience and survey platform with AI that predicts customer outcomes and turns research into actions.
- Listed in
- AI market research tool
- Tested
- Not yet
- Visits from Google
- 477K
- -56% vs a year ago
- Searches for its name (US)
- 135K
- a month, September 2026
- Domain Rating
- 91
- Ahrefs, 0 to 100
- Referring domains
- 149K
- sites linking to it
1Visits from Google to Qualtrics
Qualtrics got 476,542 visits from Google search in October 2026, 56% fewer than a year ago and 9% fewer than in September 2026. Its best month in the last 24 was December 2024, with 1,744,466.
- Visits, October 2026
- 476,542 worldwide
- US visits
- 183,351 (-44% on a year ago)
- Peak, last 24 months
- 1,744,466 in December 2024
WorldVisits a month from Google to qualtrics.com, worldwide
Source: DataForSEO, estimated visits from Google search, to October 2026.
USVisits a month from Google, United States
Source: DataForSEO, United States, to October 2026.
2Where the visitors live
69% of Qualtrics’s visits come from United States, followed by India, United Kingdom and Canada.
| Country | Visits from Google | Share |
|---|---|---|
| United States | 274,537 | 69% |
| India | 47,627 | 12% |
| United Kingdom | 24,266 | 6% |
| Canada | 21,846 | 5% |
| Germany | 9,959 | 3% |
| Australia | 9,613 | 2% |
| France | 8,309 | 2% |
| Brazil | 1,289 | 0% |
Country
- United States
- Visits from Google
- 274,537
- Share
- 69%
- India
- Visits from Google
- 47,627
- Share
- 12%
- United Kingdom
- Visits from Google
- 24,266
- Share
- 6%
- Canada
- Visits from Google
- 21,846
- Share
- 5%
- Germany
- Visits from Google
- 9,959
- Share
- 3%
- Australia
- Visits from Google
- 9,613
- Share
- 2%
- France
- Visits from Google
- 8,309
- Share
- 2%
- Brazil
- Visits from Google
- 1,289
- Share
- 0%
Source: DataForSEO, the eight countries I measure, October 2026. The shares are of those eight.
3How often people search for Qualtrics
People in the US typed “qualtrics” into Google 135,000 times in September 2026. Worldwide the name is searched about 301,000 times a month on a 12-month average.
USSearches a month for "qualtrics", United States
Source: Google Ads keyword data via DataForSEO, to September 2026.
4Where Qualtrics sits on Google
Qualtrics is not in Google's top 100 for "ai market research tool", and the Tranco list of the most visited sites puts qualtrics.com at 926.
| Category search | Google US position | Tranco rank | Sites measured |
|---|---|---|---|
| “ai market research tool” | not in the top 100 | 926 | 50 |
Category search
- Google US position
- not in the top 100
- Tranco rank
- 926
- Sites measured
- 50
Source: DataForSEO (Google US positions, desktop) and Tranco, October 2026. Each row links to that category’s statistics.
5Links and rating
Ahrefs rates qualtrics.com 91 out of 100 for the strength of the sites linking to it, and DataForSEO counts 149,211 domains linking to it (108,537 main domains).
- Domain Rating
- 91 / 100 (Ahrefs)
- Referring domains
- 149,211 (DataForSEO)
Where to go next
- AI market research tool statisticsThe AI market research tool market: demand, trends, report and forecast.
- AI tools statisticsEvery measured AI tool site, one page each.
This page monitors Qualtrics with measured data. It is not a grade: RankDude grades only what it has tested.