AI therapist app market, October 2026
Miles FosterOwner and tester, RankDude
The marketâ–Ľ Shrinkingbut name searches are up 36% since October 2025
- Visits, year on year, without Perchance AI Image Generator
- -21%
- Visits vs September 2026
- -3.4%
- Name searches vs October 2025
- +36%
Every month I measure Google visits to the 18 AI therapist app sites I track, and how often people search for them by name. In October 2026 they got about 4.4 million visits, 21% more than a year ago but 3% fewer than in September 2026.
Below: who grew fastest (one site is up 26% in a year), who sits highest on Google, where the visitors live and what comes next.
Data from DataForSEO, Tranco, Chrome UX Report and Ahrefs · not a ranking
AI therapist app market: the key numbers for October 2026
Four numbers for October 2026. Visits mean visits from Google search to the tracked sites. Tap one for the detail below.
- The tracked sites got 4,439,214 visits from Google in October 2026, 21% more than a year ago and 3% fewer than in September 2026. Perchance AI Image Generator, which takes 92.1% of all the visits, gained more visits on its own than the whole market gained in a year. Without it, visits would be down 20.9% on a year ago instead of up 20.5%. Perchance AI Image Generator made most of the move in October 2026: it lost 80,288 of the market's 158,286 visits; without it, visits to the other sites fell 18.2% on September 2026.
- “ai therapist” gets about 14,800 US searches a month. People searched the site names 99,820 times in the US in September 2026, 36% more often than in October 2025.
- 2 tracked sites are on Google’s first page for “ai therapist”; the highest is Wellzy at position 5. Perchance AI Image Generator is the most-visited site.
- 32% of visits came from the US (35.9% a year ago), then India, Canada and United Kingdom. The five most-visited sites took 99.6% of all visits.
1How many visits
In plain words: These sites got more visits from Google than a year ago (+21%), and October 2026 was a weaker month than September 2026 (-3%). Perchance AI Image Generator, which takes 92.1% of all the visits, gained more visits on its own than the whole market gained in a year. Without it, visits would be down 20.9% on a year ago instead of up 20.5%. Perchance AI Image Generator made most of the move in October 2026: it lost 80,288 of the market's 158,286 visits; without it, visits to the other sites fell 18.2% on September 2026.
- Visits, October 2026
- 4,439,214 (+20.5% on a year ago, -3.4% on September 2026)
- US visits
- 1,421,715 (+7.5% on a year ago)
- 24-month peak
- 4,739,715 in June 2026
WorldVisits a month to AI therapist app sites, worldwide
Source: DataForSEO, Google search visits, all tracked sites.
Miles explains
Judge this line on the year, not the last dot: visits are 21% above a year ago, and 6% below the June 2026 high. One site winning or losing a ranking can swing a single month a lot.
2How many people went looking
People typed a site’s name into Google 36% more often than in October 2025 (+36%). That is the loyalty number, because nobody types a name by accident.
- Searches for "ai therapist"
- 14,800 a month in the US, 27,100 worldwide (12-month average)
- Name searches, September 2026
- 99,820 in the US (+36.4% since October 2025), 305,930 worldwide
USSearches a month for "ai therapist", United States
Source: Google Ads via DataForSEO.
USSearches a month for the site names, United States
Source: Google Ads via DataForSEO, to September 2026.
| Most searched by name, US | Searches a month |
|---|---|
 Perchance AI Image Generator | 90,500 |
 Wysa | 3,600 |
 FeelBetterBot | 1,900 |
 Woebot | 1,300 |
 Wellzy | 1,000 |
 Youper | 720 |
 Lovon | 320 |
 Earkick | 210 |
Most searched by name, US
- Searches a month
- 90,500
- Searches a month
- 3,600
- Searches a month
- 1,900
- Searches a month
- 1,300
- Searches a month
- 1,000
- Searches a month
- 720
- Searches a month
- 320
- Searches a month
- 210
Ordered by US searches for the brand name in September 2026. A measured order, not a ranking.
Miles explains
Name searches are the number I trust most. They are up 36%, and nobody types a site’s name by accident, so this shows more people coming back on purpose.
3Who is on Google's first page
2 tracked sites are on Google’s first page for “ai therapist”; the highest-placed is Wellzy, at position 5. Being on that page is the biggest single thing that decides how many visits a site gets.
Ordered by US Google position for “ai therapist”, then Tranco rank. A measured order, not a ranking.
| Site | Google US | Tranco | Move in 41 days | Search visits |
|---|---|---|---|---|
| Wellzy | 5 | – | – | 1,188 |
 Ash | 8 | 3,066,191 | â–˛ 772,145 | 2,561 |
 AITherapistFree | 11 | – | – | 579 |
| Perchance AI Image Generator | – | 5,558 | ▲ 240 | 4,089,004 |
 Headspace (Ebb) | – | 10,611 | ▼ 304 | 234,644 |
| Woebot | – | 235,393 | ▲ 2,749 | 5,250 |
| Wysa | – | 320,826 | ▲ 7,913 | 6,165 |
 Freudly | – | 382,401 | ▼ 413 | 86,833 |
| Youper | – | 872,212 | ▼ 5,343 | 811 |
 Abby | – | 1,518,047 | ▲ 489,104 | 2,505 |
| Earkick | – | 1,852,764 | ▼ 29,881 | 2,841 |
| Lovon | – | 2,725,203 | ▲ 753,307 | 2,048 |
 Yuna | – | 2,935,780 | ▲ 1,378,999 | 734 |
 Free AI (not a) Therapist | – | 3,518,429 | ▲ 147,097 | 691 |
 TherapyWithAI | – | 4,499,018 | ▲ 35,554 | 749 |
Site
- Google US
- 5
- Tranco
- –
- Move in 41 days
- –
- Search visits
- 1,188
- Google US
- 8
- Tranco
- 3,066,191
- Move in 41 days
- â–˛ 772,145
- Search visits
- 2,561
- Google US
- 11
- Tranco
- –
- Move in 41 days
- –
- Search visits
- 579
- Google US
- –
- Tranco
- 5,558
- Move in 41 days
- â–˛ 240
- Search visits
- 4,089,004
- Google US
- –
- Tranco
- 10,611
- Move in 41 days
- â–Ľ 304
- Search visits
- 234,644
- Google US
- –
- Tranco
- 235,393
- Move in 41 days
- â–˛ 2,749
- Search visits
- 5,250
- Google US
- –
- Tranco
- 320,826
- Move in 41 days
- â–˛ 7,913
- Search visits
- 6,165
- Google US
- –
- Tranco
- 382,401
- Move in 41 days
- â–Ľ 413
- Search visits
- 86,833
- Google US
- –
- Tranco
- 872,212
- Move in 41 days
- â–Ľ 5,343
- Search visits
- 811
- Google US
- –
- Tranco
- 1,518,047
- Move in 41 days
- â–˛ 489,104
- Search visits
- 2,505
- Google US
- –
- Tranco
- 1,852,764
- Move in 41 days
- â–Ľ 29,881
- Search visits
- 2,841
- Google US
- –
- Tranco
- 2,725,203
- Move in 41 days
- â–˛ 753,307
- Search visits
- 2,048
- Google US
- –
- Tranco
- 2,935,780
- Move in 41 days
- â–˛ 1,378,999
- Search visits
- 734
- Google US
- –
- Tranco
- 3,518,429
- Move in 41 days
- â–˛ 147,097
- Search visits
- 691
- Google US
- –
- Tranco
- 4,499,018
- Move in 41 days
- â–˛ 35,554
- Search visits
- 749
Source: DataForSEO (US Google positions) and Tranco, October 2026. First 15 of 18 sites shown.
Miles explains
No tracked site sits high on Google for “ai therapist”, so most visits here come from people who already know the names.
4Who grew, who faded
No tracked site gained much in October 2026; biggest loss: Woebot (-23%). Year-on-year growers are on the demand page.
Biggest moves in October 2026
| Down this month | Sep 26 | Oct 26 | Change |
|---|---|---|---|
| Woebot | 6,815 | 5,250 | -23.0% |
| Headspace (Ebb) | 295,020 | 234,644 | -20.5% |
| Freudly | 101,676 | 86,833 | -14.6% |
| Wysa | 6,509 | 6,165 | -5.3% |
| Perchance AI Image Generator | 4,169,292 | 4,089,004 | -1.9% |
Down this month
- Sep 26
- 6,815
- Oct 26
- 5,250
- Change
- -23.0%
- Sep 26
- 295,020
- Oct 26
- 234,644
- Change
- -20.5%
- Sep 26
- 101,676
- Oct 26
- 86,833
- Change
- -14.6%
- Sep 26
- 6,509
- Oct 26
- 6,165
- Change
- -5.3%
- Sep 26
- 4,169,292
- Oct 26
- 4,089,004
- Change
- -1.9%
Brand demand, since October 2025
| Searched more | Oct 25 | Sep 26 | Change |
|---|---|---|---|
| Perchance AI Image Generator | 60,500 | 90,500 | +49.6% |
Searched more
- Oct 25
- 60,500
- Sep 26
- 90,500
- Change
- +49.6%
Source: Google Ads via DataForSEO.
5Where the visitors live
About 32 of every 100 visits come from the United States.
- US share of visits
- 32% (35.9% a year ago)
- Largest outside the US
- India, Canada and United Kingdom
- US share of "ai therapist" searches
- 55%
USShare of visits that come from the US (%)
US share of worldwide search visits, month by month.
| Country | Search visits a month | Share of the measured countries |
|---|---|---|
| India | 414,146 | 34% |
| Canada | 270,908 | 22.3% |
| United Kingdom | 250,406 | 20.6% |
| Australia | 110,470 | 9.1% |
| Germany | 74,229 | 6.1% |
| Brazil | 57,699 | 4.7% |
| France | 39,240 | 3.2% |
Country
- India
- Search visits a month
- 414,146
- Share of the measured countries
- 34%
- Canada
- Search visits a month
- 270,908
- Share of the measured countries
- 22.3%
- United Kingdom
- Search visits a month
- 250,406
- Share of the measured countries
- 20.6%
- Australia
- Search visits a month
- 110,470
- Share of the measured countries
- 9.1%
- Germany
- Search visits a month
- 74,229
- Share of the measured countries
- 6.1%
- Brazil
- Search visits a month
- 57,699
- Share of the measured countries
- 4.7%
- France
- Search visits a month
- 39,240
- Share of the measured countries
- 3.2%
Source: DataForSEO, October 2026.
Miles explains
The US is the single biggest market, but only about 32 in every 100 visits. India alone is 34% of the countries I measure outside it.
6Links and ratings
Other websites link to these sites more than a year ago (+1012%).
The tracked sites had 82,120 referring domains between them in October 2026, +1012.3% year on year. The average Domain Rating is 40. Headspace (Ebb) has the strongest link profile at DR 89.
| By Domain Rating (Ahrefs) | DR |
|---|---|
| Headspace (Ebb) | 89 |
| Perchance AI Image Generator | 74 |
| Woebot | 71 |
| Wysa | 71 |
| Youper | 62 |
| Earkick | 46 |
| Ash | 44 |
| Lovon | 41 |
By Domain Rating (Ahrefs)
- DR
- 89
- DR
- 74
- DR
- 71
- DR
- 71
- DR
- 62
- DR
- 46
- DR
- 44
- DR
- 41
| By referring domains | Domains |
|---|---|
| Headspace (Ebb) | 58,188 |
| Perchance AI Image Generator | 7,672 |
| Woebot | 3,946 |
| Wysa | 3,374 |
| Youper | 1,857 |
| Freudly | 1,038 |
| Earkick | 923 |
| Abby | 902 |
By referring domains
- Domains
- 58,188
- Domains
- 7,672
- Domains
- 3,946
- Domains
- 3,374
- Domains
- 1,857
- Domains
- 1,038
- Domains
- 923
- Domains
- 902
Source: DataForSEO and Ahrefs, October 2026.