Is the AI RPA tool market growing or shrinking?
Miles FosterOwner and tester, RankDude
The answer▲ Growingbut name searches are down 13% since October 2025
- Visits, year on year, without IBM
- +22%
- Visits, last six months
- +45%
- Name searches vs October 2025
- -13%
Every month I add up the Google visits to the 10 AI RPA tool sites I track (DataForSEO estimates) and how often people in the US search for them by name (Google Ads). In October 2026 they got about 28 million visits. Much of the year’s change is one site, IBM; without it, visits are up 22% on a year ago.
The total hides very different stories: one site grew 805% in a year while another lost 75% of its visits. See who grew and who shrank, the visits month by month and the name searches, plus what I expect for November 2026.
AI RPA tool market demand: key numbers, October 2026
Four numbers for October 2026. Visits mean visits from Google search to the 10 tracked sites. Tap one for the detail below.
- Visits from Google28Mvisits+102% vs a year ago
- Name searches, US217Ksearches-13% vs October 2025
- Top five sites99.8%of visitsfastest grower: Klippa
- Expected in November29Mvisitslikely 27M to 31M
- The AI RPA tool market is growing as of October 2026, but name searches are down 13% since October 2025.
- The 10 AI RPA tool sites RankDude tracks got 28,450,224 visits from Google search in October 2026, 102% more visits than in October 2025, or 22% more without IBM.
- People in the US searched Google for these sites by name 216,840 times in September 2026, 13% fewer searches than in October 2025.
- The five most-visited AI RPA tool sites get 99.8% of all visits.
- Fastest-growing AI RPA tool site over the year: Klippa, +805% (40.1K to 363K visits a month).
- Steepest fall over the year: Nintex, -75% (37.9K to 9.4K visits a month).
- Forecast for November 2026: about 29M visits, likely between 27M and 31M.
Source: DataForSEO visit estimates and Google Ads search data, published 2 November 2026 by RankDude.
1.Are more people visiting AI RPA tool sites than a year ago?
Up 102% on a year ago; about level with September 2026 (+1%)
Yes. The 10 tracked AI RPA tool sites got 28,450,224 visits from Google search in October 2026. That is 102% more visits than in October 2025, or 22% more without IBM, and about the same as in September 2026.
October 2026 is the highest month of the last two years. In the US, visits were 2,937,820, down 18% on a year ago.
WorldVisits a month to AI RPA tool sites, worldwide, two years
Source: DataForSEO, Google search visits, all tracked sites.
Worldwide, this month
28M
+101.5% on a year ago
United States, this month
2.9M
-17.9% on a year ago
Two-year high
28M
October 2026
US share of visits
10.3%
of worldwide visits
Miles explains
More visits than a year ago means new people are still finding AI RPA tool sites through Google. Most of that growth is one site, IBM; without it, visits are up 22% on a year ago.
2.Are people searching for AI RPA tool sites by name?
Down 13% on October 2025; 217K name searches a month in the US
Fewer than before. People in the US searched Google for the names of the counted AI RPA tool sites 216,840 times in September 2026, 13% fewer searches than in October 2025. Someone who searches a site’s name already knows it, so this is the clearest sign of people coming back on purpose. The term “ai rpa” itself gets about 480 US searches a month (Google Ads, 12-month average).
USName searches a month for AI RPA tool sites, US
Source: Google Ads via DataForSEO, to September 2026.
USMost searched AI RPA tool sites by name, searches a month
IBM165K a month
Appian22.2K a month
UiPath18.1K a month
Automation Anywhere5.4K a month
Nintex2.4K a month
Tungsten Automation1.9K a month
Miles explains
Name searches are down, so fewer people are coming back on purpose. Better Google rankings will not fix that.
3.Which AI RPA tool sites grew, and which shrank?
The five most-visited sites hold 99.8% of all visits
The five most-visited AI RPA tool sites get 99.8% of all visits, so one of them winning or losing a big Google ranking moves the whole total. Fastest grower over the year: Klippa, from 40,130 to 363,022 visits (+805%). Steepest fall: Nintex, from 37,944 to 9,390 visits (-75%).
Growing fastest, year on year
Klippa363K visits+805%- IBM28M visits+105%
Blue Prism24.0K visits+7%
Falling fastest, year on year
- Nintex9.4K visits-75%
- Tungsten Automation32.1K visits-61%
- Appian38.8K visits-26%
- UiPath263K visits-23%
- Automation Anywhere48.1K visits-19%
Source: DataForSEO. Sites with 5,000+ visits a year ago.