AI portrait generator industry report: the key numbers for October 2026
Four numbers for October 2026. Visits mean visits from Google search to the 7 tracked sites. Tap one for the detail below.
1Every figure in one table
| Measure | Value | Period and basis |
|---|---|---|
| Search visits a month, all tracked sites, worldwide | 4,143,758 | October 2026; -46.2% year on year, -10.3% month on month |
| Search visits a month, United States | 269,005 | October 2026; -43.1% year on year |
| US share of worldwide search visits | 6.5% | October 2026 |
| Brand-name searches a month, US, all counted brands | 28,400 | September 2026; -38.5% against October 2025 |
| Brand-name searches a month, worldwide | 404,860 | September 2026; -60.7% against October 2025 |
| Searches a month for “ai portrait generator”, US | 2,400 | Google Ads, 12-month average |
| Searches a month for “ai portrait generator”, worldwide | 22,200 | Google Ads, 12-month average |
| Referring domains, all tracked sites | 25,679 | October 2026; +191.4% year on year |
| Share of worldwide visits held by the five most-visited sites | 100% | October 2026 |
| Tracked sites on Google's first page for “ai portrait generator”, US | 0 | October 2026; positions 1 to 10 |
| Tracked sites ranking anywhere for “ai portrait generator”, US | 1 | October 2026; any position checked |
Measure
- Search visits a month, all tracked sites, worldwide
- Value
- 4,143,758
- Period and basis
- October 2026; -46.2% year on year, -10.3% month on month
- Search visits a month, United States
- Value
- 269,005
- Period and basis
- October 2026; -43.1% year on year
- US share of worldwide search visits
- Value
- 6.5%
- Period and basis
- October 2026
- Brand-name searches a month, US, all counted brands
- Value
- 28,400
- Period and basis
- September 2026; -38.5% against October 2025
- Brand-name searches a month, worldwide
- Value
- 404,860
- Period and basis
- September 2026; -60.7% against October 2025
- Searches a month for “ai portrait generator”, US
- Value
- 2,400
- Period and basis
- Google Ads, 12-month average
- Searches a month for “ai portrait generator”, worldwide
- Value
- 22,200
- Period and basis
- Google Ads, 12-month average
- Referring domains, all tracked sites
- Value
- 25,679
- Period and basis
- October 2026; +191.4% year on year
- Share of worldwide visits held by the five most-visited sites
- Value
- 100%
- Period and basis
- October 2026
- Tracked sites on Google's first page for “ai portrait generator”, US
- Value
- 0
- Period and basis
- October 2026; positions 1 to 10
- Tracked sites ranking anywhere for “ai portrait generator”, US
- Value
- 1
- Period and basis
- October 2026; any position checked
Brand-name searches leave out Evoke: the name is shared with an ordinary word or another product.
2How many people visited
In plain words: These sites got fewer visits from Google than a year ago (-46%), and October 2026 was a weaker month than September 2026 (-10%). PicWish, which takes 48.6% of all the visits, fell in line with the market (-41% on a year ago).
WorldVisits a month to AI portrait generator sites, worldwide
Source: DataForSEO, Google search visits, all tracked sites.
Miles explains
Judge this line on the year, not the last dot: visits are 46% below a year ago, and 53% below the December 2024 high. One site winning or losing a ranking can swing a single month a lot.
3How many people went looking
People typed a site’s name into Google 39% less often than in October 2025 (-39%). That is the loyalty number: nobody types a name by accident.
USSearches a month for the site names, United States
US searches a month for the counted brand names, summed. Google Ads data via DataForSEO, to September 2026.
Miles explains
Name searches are the number I trust most. They are down 39%, and nobody types a site’s name by accident, so this shows fewer people coming back on purpose.
4Where the visitors live
About 7 of every 100 visits come from the United States. Outside the US I measure 7 countries one by one; the largest is India.
USShare of visits that come from the US (%)
US share of worldwide search visits, month by month.
| Country | Search visits a month | Share of the measured countries |
|---|---|---|
| India | 1,029,887 | 67.2% |
| Brazil | 286,077 | 18.7% |
| Germany | 61,637 | 4% |
| France | 54,636 | 3.6% |
| United Kingdom | 44,222 | 2.9% |
| Canada | 42,788 | 2.8% |
| Australia | 12,927 | 0.8% |
Country
- India
- Search visits a month
- 1,029,887
- Share of the measured countries
- 67.2%
- Brazil
- Search visits a month
- 286,077
- Share of the measured countries
- 18.7%
- Germany
- Search visits a month
- 61,637
- Share of the measured countries
- 4%
- France
- Search visits a month
- 54,636
- Share of the measured countries
- 3.6%
- United Kingdom
- Search visits a month
- 44,222
- Share of the measured countries
- 2.9%
- Canada
- Search visits a month
- 42,788
- Share of the measured countries
- 2.8%
- Australia
- Search visits a month
- 12,927
- Share of the measured countries
- 0.8%
Source: DataForSEO, October 2026.
Miles explains
The US is the biggest single market, but only about 7 in every 100 visits. India alone is 67.2% of the countries measured outside it.
5The most-visited sites
PicWish gets the most visits, Kaze AI is the name people search for most, and PicWish is the highest-placed tracked site on Google for “ai portrait generator”, at position 18. The five most-visited sites take 100% of all visits.
| By worldwide search visits | Visits a month |
|---|---|
| 2,012,936 | |
| 1,181,368 | |
| 461,501 | |
| 334,913 | |
| 151,319 | |
| 1,432 | |
| 289 |
Miles explains
The five most-visited sites take 100% of all visits. When one of them gains or loses a big ranking, the whole market total moves with it.
6Who grew and who shrank
The fastest grower in a year was Kaze AI (+114%); the steepest fall was at YouCam Perfect (-62%). Big swings are usually one site winning or losing one Google ranking.
| Growing | A year ago | Now | Change |
|---|---|---|---|
| 70,569 | 151,319 | +114% |
Growing
- A year ago
- 70,569
- Now
- 151,319
- Change
- +114%
| Declining | A year ago | Now | Change |
|---|---|---|---|
| 3,065,928 | 1,181,368 | -62% | |
| 636,455 | 334,913 | -47% | |
| 3,385,947 | 2,012,936 | -41% | |
| 544,663 | 461,501 | -15% |
Declining
- A year ago
- 3,065,928
- Now
- 1,181,368
- Change
- -62%
- A year ago
- 636,455
- Now
- 334,913
- Change
- -47%
- A year ago
- 3,385,947
- Now
- 2,012,936
- Change
- -41%
- A year ago
- 544,663
- Now
- 461,501
- Change
- -15%
Worldwide search visits, October 2026 against a year earlier; sites with at least 5,000 visits a year ago.
