QuickBooks Online statistics, October 2026
Miles FosterOwner and tester, RankDude
Every month I measure QuickBooks Online with data from DataForSEO, Tranco and Ahrefs, in the 2 categories it is listed in: AI accounting tool and AI bookkeeping tool. In October 2026 it got about 9.6 million visits from Google, 24% fewer than a year ago.
Below: visits over two years, where the visitors live, how often people search its name, its Google position for each category search and its links and rating.
Data from DataForSEO, Tranco, Chrome UX Report and Ahrefs · not a ranking
QuickBooks Online
intuit.comAccounting platform from Intuit with AI agents and expert support.
- Listed in
- AI accounting tool, AI bookkeeping tool
- Tested
- Not yet
- Visits from Google
- 9.6M
- -24% vs a year ago
- Searches for its name (US)
- 1.0M
- a month, September 2026
- Domain Rating
- 92
- Ahrefs, 0 to 100
- Referring domains
- 222K
- sites linking to it
1Visits from Google to QuickBooks Online
QuickBooks Online got 9,584,309 visits from Google search in October 2026, 24% fewer than a year ago and 20% fewer than in September 2026. Its best month in the last 24 was December 2024, with 20,737,379.
- Visits, October 2026
- 9,584,309 worldwide
- US visits
- 4,444,355 (-42% on a year ago)
- Peak, last 24 months
- 20,737,379 in December 2024
WorldVisits a month from Google to intuit.com, worldwide
Source: DataForSEO, estimated visits from Google search, to October 2026.
USVisits a month from Google, United States
Source: DataForSEO, United States, to October 2026.
2Where the visitors live
91% of QuickBooks Online’s visits come from United States, followed by Canada, India and United Kingdom.
| Country | Visits from Google | Share |
|---|---|---|
| United States | 9,089,056 | 91% |
| Canada | 413,379 | 4% |
| India | 201,404 | 2% |
| United Kingdom | 159,351 | 2% |
| Australia | 96,901 | 1% |
| Germany | 4,496 | 0% |
| France | 3,733 | 0% |
| Brazil | 3,272 | 0% |
Country
- United States
- Visits from Google
- 9,089,056
- Share
- 91%
- Canada
- Visits from Google
- 413,379
- Share
- 4%
- India
- Visits from Google
- 201,404
- Share
- 2%
- United Kingdom
- Visits from Google
- 159,351
- Share
- 2%
- Australia
- Visits from Google
- 96,901
- Share
- 1%
- Germany
- Visits from Google
- 4,496
- Share
- 0%
- France
- Visits from Google
- 3,733
- Share
- 0%
- Brazil
- Visits from Google
- 3,272
- Share
- 0%
Source: DataForSEO, the eight countries I measure, October 2026. The shares are of those eight.
3How often people search for QuickBooks Online
People in the US typed “quickbooks online” into Google 1,000,000 times in September 2026. Worldwide the name is searched about 1,220,000 times a month on a 12-month average.
USSearches a month for "quickbooks online", United States
Source: Google Ads keyword data via DataForSEO, to September 2026.
4Where QuickBooks Online sits on Google
QuickBooks Online is at position 4 on Google US for "ai bookkeeping", and the Tranco list of the most visited sites puts intuit.com at 115.
| Category search | Google US position | Tranco rank | Sites measured |
|---|---|---|---|
| “ai accounting” | not in the top 100 | 115 | 38 |
| “ai bookkeeping” | 4 | 115 | 19 |
Category search
- Google US position
- not in the top 100
- Tranco rank
- 115
- Sites measured
- 38
- Google US position
- 4
- Tranco rank
- 115
- Sites measured
- 19
Source: DataForSEO (Google US positions, desktop) and Tranco, October 2026. Each row links to that category’s statistics.
5Links and rating
Ahrefs rates intuit.com 92 out of 100 for the strength of the sites linking to it, and DataForSEO counts 221,741 domains linking to it (200,471 main domains).
- Domain Rating
- 92 / 100 (Ahrefs)
- Referring domains
- 221,741 (DataForSEO)
Where to go next
- AI accounting tool statisticsThe AI accounting tool market: demand, trends, report and forecast.
- AI bookkeeping tool statisticsThe AI bookkeeping tool market: demand, trends, report and forecast.
- AI tools statisticsEvery measured AI tool site, one page each.
This page monitors QuickBooks Online with measured data. It is not a grade: RankDude grades only what it has tested.