Kapwing statistics, October 2026
Miles FosterOwner and tester, RankDude
Every month I measure Kapwing with data from DataForSEO, Tranco and Ahrefs, in the 4 categories it is listed in: AI transcription tool, AI dubbing tool, AI video enhancer and AI subtitle generator. In October 2026 it got about 2.8 million visits from Google, 46% fewer than a year ago.
Below: visits over two years, where the visitors live, how often people search its name, its Google position for each category search and its links and rating.
Data from DataForSEO, Tranco, Chrome UX Report and Ahrefs · not a ranking
Kapwing
kapwing.comOnline video editor with an AI video generator that builds single or multi-scene videos from prompts, scripts or documents using models such as Veo and Kling.
- Tested
- Not yet
- Visits from Google
- 2.8M
- -46% vs a year ago
- Searches for its name (US)
- 27.1K
- a month, September 2026
- Domain Rating
- 80
- Ahrefs, 0 to 100
- Referring domains
- 27.1K
- sites linking to it
1Visits from Google to Kapwing
Kapwing got 2,774,246 visits from Google search in October 2026, 46% fewer than a year ago and 13% fewer than in September 2026. Its best month in the last 24 was December 2024, with 6,805,523.
- Visits, October 2026
- 2,774,246 worldwide
- US visits
- 353,351 (-40% on a year ago)
- Peak, last 24 months
- 6,805,523 in December 2024
WorldVisits a month from Google to kapwing.com, worldwide
Source: DataForSEO, estimated visits from Google search, to October 2026.
USVisits a month from Google, United States
Source: DataForSEO, United States, to October 2026.
2Where the visitors live
43% of Kapwing’s visits come from India, followed by United States, Germany and Brazil.
| Country | Visits from Google | Share |
|---|---|---|
| India | 566,274 | 43% |
| United States | 548,463 | 41% |
| Germany | 42,599 | 3% |
| Brazil | 42,252 | 3% |
| Canada | 41,894 | 3% |
| United Kingdom | 39,611 | 3% |
| France | 29,357 | 2% |
| Australia | 16,920 | 1% |
Country
- India
- Visits from Google
- 566,274
- Share
- 43%
- United States
- Visits from Google
- 548,463
- Share
- 41%
- Germany
- Visits from Google
- 42,599
- Share
- 3%
- Brazil
- Visits from Google
- 42,252
- Share
- 3%
- Canada
- Visits from Google
- 41,894
- Share
- 3%
- United Kingdom
- Visits from Google
- 39,611
- Share
- 3%
- France
- Visits from Google
- 29,357
- Share
- 2%
- Australia
- Visits from Google
- 16,920
- Share
- 1%
Source: DataForSEO, the eight countries I measure, October 2026. The shares are of those eight.
3How often people search for Kapwing
People in the US typed “kapwing” into Google 27,100 times in September 2026. Worldwide the name is searched about 301,000 times a month on a 12-month average.
USSearches a month for "kapwing", United States
Source: Google Ads keyword data via DataForSEO, to September 2026.
4Where Kapwing sits on Google
Kapwing is at position 6 on Google US for "ai subtitle generator", and the Tranco list of the most visited sites puts kapwing.com at 21,950.
| Category search | Google US position | Tranco rank | Sites measured |
|---|---|---|---|
| “ai transcription” | not in the top 100 | 21,950 | 40 |
| “ai dubbing” | not in the top 100 | 21,950 | 17 |
| “ai video enhancer” | not in the top 100 | 21,950 | 19 |
| “ai subtitle generator” | 6 | 21,950 | 18 |
Category search
- Google US position
- not in the top 100
- Tranco rank
- 21,950
- Sites measured
- 40
- Google US position
- not in the top 100
- Tranco rank
- 21,950
- Sites measured
- 17
- Google US position
- not in the top 100
- Tranco rank
- 21,950
- Sites measured
- 19
- Google US position
- 6
- Tranco rank
- 21,950
- Sites measured
- 18
Source: DataForSEO (Google US positions, desktop) and Tranco, October 2026. Each row links to that category’s statistics.
5Links and rating
Ahrefs rates kapwing.com 80 out of 100 for the strength of the sites linking to it, and DataForSEO counts 27,119 domains linking to it (23,844 main domains).
- Domain Rating
- 80 / 100 (Ahrefs)
- Referring domains
- 27,119 (DataForSEO)
Where to go next
- AI transcription tool statisticsThe AI transcription tool market: demand, trends, report and forecast.
- AI dubbing tool statisticsThe AI dubbing tool market: demand, trends, report and forecast.
- AI video enhancer statisticsThe AI video enhancer market: demand, trends, report and forecast.
- AI subtitle generator statisticsThe AI subtitle generator market: demand, trends, report and forecast.
- AI tools statisticsEvery measured AI tool site, one page each.
This page monitors Kapwing with measured data. It is not a grade: RankDude grades only what it has tested.